Brand Assets

Crest

This is a somewhat simplified version of our crest, based on characterful twentieth century hand-drawn versions, and intended specifically for use on screens. It is a vector graphic, so it can be scaled to any size without loss of quality. For other applications (e.g. embroidery), completely different versions of the crest are available.

Club Crest

Crest:

the club crest
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Club Crest

Crest in white:

the club crest in white
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Logo

Lockup:

a composited logo that contains both crest and wordmark.
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Logo

Lockup in white:

a composited logo that contains both crest and wordmark.
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Sudbury Rowing Club crest

Social:

A square image with a background, for use on platforms that require profile pictures.
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Eleven blues

The club colours, as defined in the constitution, are Oxford blue and white. We take heed of the University of Oxford’s usage and identify Oxford blue as Pantone 282.

This website’s design system includes an eleven-step shade graduation based on Pantone 282. This allows us to use visually congruent lighter blues in interface design.

A visual representation of the shade scale, starting at the original Oxford Blue.

These colour definitions are provided in case they’re of any help to anyone – 950 is the ‘official’ club colour. The shade scale may change in development, but the values on this page are programmatically extracted from the design system and will immediately reflect any changes.

IDNameHex
950Oxford Blue Pantone 282
900
800
700
600
500
400
300
200
100
50

Fonts

The club has no official typeface, but the typefaces used here are:

  • Inter by Rasmus Andersson, for pretty much everything. It’s a great typeface for user interfaces, provided ‘free’ to the world by a very well-respected software designer.
  • Sweet Sans Pro by Mark van Bronkhorst, for the logo. This is a commercial typeface, licensed only for the logo design. It was chosen for its resemblance to the lettering pressed into an early twentieth century set of club Christmas cards.
  • JetBrains Mono, for code and monospaced text. This is a free and open-source typeface by JetBrains, the makers of some cool developer tools. It was chosen for its legibility.

The clubhouse door paint signage (which frequently appears on the homepage) is hand-painted each time it is repainted. We use a rough vector graphic based on how it appeared in 2018.

Share images

We programmatically generate share images for the less-scintillating pages on this website. Should you need a generic share image for something, the little tool below will generate one for you.

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